The Magnum Diesel Hot Water Pressure Washer by Nilfisk in the field cleaning heavy equipment
What’s not to love about meeting new people and learning about new industries?
Before our latest assignment, we had never looked at pressure washers (aka power washers) with any real appreciation or understanding of what made them tick, and more importantly, what made a good one from a great one.
Thanks to Nilfisk, we now know. This European company recently entered the U.S. marketplace by purchasing California and Ft. Pierce FL manufacturers of pressure washers, mostly for industrial applications.
Our challenge was to help them unveil this premium line of machines in a dynamic, informative way. Basically the features and benefits with lots of sizzle.
Our point of contact here in Florida hadn’t done a lot of video work, so we’ve also provided some tutoring about the process of just how we do what we do. It was really fun getting out there with these impressive pieces of technology and putting them through their paces. Our clients went above and beyond by securing locations, hauling very heavy equipment all around an industrial site, and keeping us on schedule over the 2 day shoot. Together, we are learning how to enhance this brand and look forward to the official launch and more productions to come.